The Textile Industry Welcomes Its First AI Intelligent Customer Service - "Xinxin"
In recent years, the explosive popularity of large artificial intelligence models has triggered a new round of industrial revolution. As one of the fundamental industries of the national economy, how can the textile industry afford to lag behind in this round of industrial transformation? On April 28, Hicorp Machinery (Qingdao) Co., Ltd. successfully held the Hicorp Customer Festival within the group and simultaneously celebrated the 59th anniversary of its establishment. At the event, Hicorp unveiled the textile industry's first AI intelligent customer service - AI customer service "Xinxin".

On the afternoon of April 28, 2025, Hicorp Machinery (Qingdao) Co., Ltd. held a grand conference in the group's multi-functional hall to celebrate the 59th anniversary of the establishment of Hicorp Group and the Hicorp Customer Festival. All attendees jointly reviewed the after-sales oath and, taking world-class benchmarks as references, clarified the future development direction. The Customer Festival is an important initiative of Hicorp, constantly reminding Hicorp people to be "customer-centric". Since September 26, 2019, Hicorp has decided to designate April 28 each year, the anniversary of the company's establishment, as the "Hicorp Customer Festival" and established the festival's theme: "Born for Customers, Strong for Customers".

Zhao Chuanfu, General Manager of Hicorp
Zhao Chuanfu, General Manager of Hicorp, delivered a passionate speech. He emphasized, "'New Heights, Heartfelt Service' not only reflects the inheritance and expansion of Hicorp's 50-year culture but also showcases the accumulation of Hicorp's culture over decades. It is more of a symbol of the improvement of allstaff marketing and service awareness. The core of 'New Heights, Heartfelt Service' lies in the innovation of service awareness and the shaping of service mentality. 'New Heights' symbolizes surpassing the current situation, surpassing oneself, and pursuing goals at a higher level. 'Heartfelt Service' reflects the concept of pursuing perfection and wholeheartedly dedicating oneself to service. It advocates the pursuit of perfection, endless innovation, and endless service."

Launch Ceremony of Hicorp AI Customer Service "Xinxin"
The launch ceremony of Hicorp AI Customer Service "Xinxin" was held simultaneously, and the textile industry welcomed its first AI intelligent customer service - "Xinxin". Its grand launch is of epoch-making significance in the textile field, setting a new benchmark for the industry in the application of intelligent technologies. This marks a revolutionary advancement in intelligent technical services in the textile industry, and a crucial turning point has arrived. Zhao Chuanfu emphasized, "With the widespread deployment of cutting-edge technologies such as 5G and the Internet of Things, customers' expectations for service quality are constantly rising. We urgently need to provide comprehensive 'online + offline' service solutions including remote diagnosis and intelligent early warning." Hicorp closely follows the pace of technological development, introduces artificial intelligence technology, and has carefully crafted the AI customer service - "Xinxin" with the aim of providing customers with a more intelligent and efficient service experience.
The service concept of AI customer service "Xinxin" is "New Heights, Heartfelt Service". It is customer-centric and wholeheartedly serves customers, ensuring that every customer can enjoy convenient and efficient intelligent services and continuously creates value for them.
The name "Xinxin" originates from Hicorp's after-sales service concept of "New Heights, Heartfelt Service". Using the full pinyin of "Xin" (new) and "Xin" (heart) as the name of the AI customer service not only perfectly integrates the company's service concept but also demonstrates Hicorp's firm determination for international promotion.
The character "Xin" (new) in "Xinxin" carries Hicorp's spirit of constantly pursuing excellence, having the courage to surpass, and leading the industry with innovation.
The character "Xin" (heart) in "Xinxin" is a symbol of warmth and care. It reflects Hicorp's consistent service attitude of being customer-centric and showing sincere care.
As the name of Hicorp's AI customer service, "Xinxin" not only reflects the company's integration of the gene of "Born for Customers, Strong for Customers" into the concept of wholeheartedly serving customers but also continuously provides customers with value-added services and creates value. It will serve as a bridge connecting the company with its vast customer base, allowing every customer to deeply feel Hicorp's consistent sincerity and care while enjoying convenient and efficient intelligent services.
The name Hicorp demonstrates its ambition of a global vision. Innovation is not only the gene of Hicorp but also the cornerstone of its sustainable development. As the intelligent core, the Hicorp headquarters works closely with local and 13 processing centers, successfully expanding its service network. Overseas markets, such as Vietnam and Pakistan, have become extensions of Hicorp's services. Through "next-day delivery" and 4-hour emergency delivery services, Hicorp provides customers with timely solutions.
Hicorp's reshaping of its global service brand system is mainly reflected in the following three directions: The after-sales service has shifted from "passive" to "active".
The effective dissemination of service reputation is the key to brand building. Hicorp introduces an intelligent customer service system to improve service efficiency, applies remote technology to enable expert remote guidance, and shorten fault handling time. In addition, Hicorp is committed to building a "four-heart" service team to ensure service quality.